Yes, that's right! All of our products are cruelty free. We derive 80% of ingredients from trusted Canadian sources. Formulas and product are then created in Canada, with mostly vegan ingredeints (with some exeptions like goats milk and beeswax). Click here FAQs for exact list of non-vegan products.

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We've opted to use a 'redshifting' method of product branding. It uses inks we import from Japan to transfer our designs onto products via heat. Nothing goes to waste here. Inks are precisely scanned onto products to the nanometer to avoid wasteful usage. This allows us to print an unlimited variety of colors onto your products with eco-friendly transfer methods.